Founderfeeds: minimum viable event

Founderfeeds: minimum viable event

Amsterdam sits in the sweet-spot of Europe and is absolutely chocked full of smart people with hot ideas. The city is the epitome of mobility whether you think of that meaning geographical location or the love of locals to use bicycles as their primary mode of transport. Yet as a startup hub in Europe it […]

The good the bad and the employee

The good the bad and the employee

In the manic first year of a startup you quickly realise you need help to move forward. Being equipped with a balanced team is great but if you want to keep on iterating after your first round of designing and testing you need more hands to get the site built. We came to this epiphany […]

The beat of the tomtom

Posted in Brands, Campaigns
The beat of the tomtom

For a couple of months i worked together with the design department of Tomtom (before it’s current restructuring). It was an interesting experience to work within a large multinational and see how it run. In particular how they look at the interaction and UI design of the personal navigation devices. My contribution was to rethink […]

Fuzzle.fm start-up weekend iPad Demo

Fuzzle.fm start-up weekend iPad Demo

Working with a dynamicly strong team we created the brand elements, twitter/website and ipad demo during one weekend and received a very positive response to the idea and the visual interface. We are now developing the platform to be a robust music discovery engine that creates a valuable and visual experience for the user. During […]

GRI: Belief and reach

GRI: Belief and reach

Last October I started working on the new online presence of the Global Reporting Initaitive developing visual identity which touches the area of brand building. It has been a wonderful experience working on the journey of the translation of what exists currently to where this NGO feels they want/need to be. The tone, aspiration and […]